Monday, 14 March 2011

Unit 7B Print Production-Task 1

Top 100 actively purchased magazines in the UK for the second half of 2010

(Ranking, title, average sale, percentage change year on year - source: ABC)

1 TV Choice ; 1,362,384 ; 4.6%
2 What's on TV ; 1,254,760 ; 0.9%
3 Radio Times ; 951,929 ; -4.0%
4 Take a Break ; 826,281 ; -7.3%
5 Saga Magazine ; 612,574 ; -2.8%
6 New! ; 557,065 ; -5.2%
7 Closer ; 487,796 ; -8.0%
8 Glamour ; 447,588 ; -3.1%
9 OK! Magazine ; 434,591 ; -17.4%
10 Good Housekeeping ; 431,563 ; 3.8%
11 Star ; 425,594 ; -11.0%
12 Chat ; 401,364 ; -5.8%
13 Woman & Home ; 367,954 ; 4.3%
14 Heat ; 351,294 ; -20.2%
15 Reader's Digest ; 338,832 ; -22.7%
16 That's Life ; 333,253 ; -11.3%
17 Cosmopolitan ; 329,850 ; -9.1%
18 Now ; 328,562 ; -13.1%
19 Slimming World Magazine ; 322,766 ; 7.3%
20 Reveal ; 318,782 ; -1.6%
21 BBC Good Food ; 315,326 ; -5.4%
22 Woman's Weekly ; 313,581 ; 0.5%
23 TV Times ; 308,474 ; -3.6%
24 Look ; 305,932 ; -0.5%
25 Woman ; 304,549 ; -1.5%
26 National Geographic Magazine ; 301,046 ; -5.6%
27 Sainsbury's Magazine ; 295,725 ; -11.8%
28 Best ; 288,440 ; -2.1%
29 Woman's Own ; 286,944 ; -1.6%
30 Pick Me Up ; 275,205 ; -13.2%
31 Yours ; 270,932 ; 3.1%
32 Prima ; 263,702 ; -6.4%
33 Peoples Friend ; 255,705 ; -8.3%
34 Hello! ; 255,585 ; 6.1%
35 Bella ; 243,042 ; -2.9%
36 Candis ; 236,347 ; -6.7%
37 Love It! ; 235,297 ; -14.7%
38 Marie Claire ; 218,780 ; -4.5%
39 Red ; 215,047 ; 0.3%
40 Grazia ; 211,891 ; -2.3%
41 Company ; 211,322 ; -9.4%
42 Real People ; 211,299 ; 1.1%
43 Men's Health ; 209,145 ; -2.0%
44 BBC Gardeners' World ; 208,008 ; -2.4%
45 Weightwatchers Magazine ; 203,030 ; 1.8%
46 Private Eye ; 195,329 ; -1.8%
47 Ideal Home ; 194,627 ; 6.7%
48 More! ; 181,827 ; 0.4%
49 TV & Satellite Week ; 180,776 ; -2.5%
50 Inside Soap ; 174,721 ; -1.2%
51 Full House ; 172,746 ; -3.4%
52 Country Living ; 172,425 ; 1.8%
53 TV Easy ; 168,922 ; -6.6%
54 Healthy ; 164,872 ; 15.6%
55 The Economist - United Kingdom Edition ; 162,794 ; 11.6%
56 Vogue ; 161,995 ; 3.0%
57 House Beautiful ; 159,162 ; -2.5%
58 Puzzler Collection ; 159,108 ; 0.9%
59 BBC Top Gear Magazine ; 156,903 ; -5.8%
60 Elle (U.K.) ; 156,096 ; 3.0%
61 Empire ; 151,072 ; -12.2%
62 The Week ; 149,637 ; 4.4%
63 Easy Living ; 147,329 ; -1.0%
64 FHM ; 137,952 ; -26.1%
65 She ; 135,818 ; -2.0%
66 Nuts ; 135,015 ; -20.7%
67 Instyle UK ; 129,943 ; -0.8%
68 My Weekly ; 125,259 ; -10.8%
69 Essentials ; 125,091 ; 12.5%
70 Your Home ; 124,609 ; -0.4%
71 Total TV Guide ; 121,349 ; 9.6%
72 Motor Cycle News ; 105,663 ; -7.2%
73 Ideal Homes Complete Guide to Xmas ; 104,269 ; -6.0%
74 Soaplife ; 99,550 ; -1.6%
75 Rosemary Conley Diet & Fitness Magazine ; 98,908 ; -3.1%
76 Psychologies Magazine ; 98,555 ; -9.1%
77 Top of the Pops ; 93,339 ; -11.4%
78 delicious ; 93,080 ; -3.1%
79 25 Beautiful Homes ; 92,432 ; -0.1%
80 Runner's World ; 92,339 ; -1.6%
81 All About Soap ; 91,000 ; -5.0%
82 Homes & Gardens ; 90,211 ; 1.5%
83 Time Magazine - British Isles (BI) ; 89,972 ; -5.6%
84 Word Search ; 87,416 ; 8.3%
85 Zest ; 87,365 ; -5.0%
86 What Car? ; 85,088 ; 4.8%
87 Olive ; 82,895 ; 4.2%
88 New Scientist - Worldwide Sales Excluding Australasia & US/Canada ; 82,134 ; -4.0%
89 Stuff ; 81,484 ; -5.7%
90 Puzzler ; 78,711 ; -9.8%
91 GQ ; 78,281 ; -7.3%
92 The Simpsons Comics ; 77,590 ; -23.5%
93 RTE Guide ; 76,772 ; -6.80%
94 Living etc ; 75,257 ; 3.70%
95 Four Four Two ; 73,287 ; -13.50%
96 House & Garden ; 72,629 ; -3.70%
97 Country Homes and Interiors ; 71,572 ; 0.30%
98 Ben 10 ; 71,104 ; 11.10%
99 Q ; 69,535 ; -7.90%
100 National Enquirer - UK Edition ; 69,531 ; -9.10%

This shows the titles of magazines that are at the top middle and bottom of the rank in the market. I think the reasons for these magazines being where they are in the order is because of the design and the way they look and also who they are targeted at. Also I think it depends on whether the magazine is a weekly magazine as if so they will be buying them more.

For example Tv Choice is at the top of the market. I think this is because it is targeted at a large range of different people as many people watch Tv and soaps so they want to be able to read about what is going to happen and it is also a weekly magazine so people are always able to get it.

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